|
|
|
|
LEADER |
02035cam a2200613 4500 |
001 |
PPN002716364 |
005 |
20220823055900.0 |
010 |
|
|
|a 2-7081-1519-7
|b br.
|d 98 FRF
|
020 |
|
|
|a FR
|b 09301729
|
021 |
|
|
|a FR
|b DL 92-30419
|
035 |
|
|
|a 012765430
|9 sudoc
|
035 |
|
|
|a 015847810
|9 sudoc
|
035 |
|
|
|a cor0022272
|
035 |
|
|
|a frBN001466273
|
035 |
|
|
|a lm73279
|
035 |
|
|
|a DYNIX_BUNAN_92433
|
035 |
|
|
|a sib0424091
|
035 |
|
|
|a bua12344
|
035 |
|
|
|a ocm27003679
|
035 |
|
|
|a frBN01466273X
|
035 |
|
|
|a (OCoLC)27003679
|
073 |
|
1 |
|a 9782708115194
|
100 |
|
|
|a 19921123d1992 m y0frey0103 ba
|
101 |
0 |
|
|a fre
|
102 |
|
|
|a FR
|
105 |
|
|
|a a az 000yy
|
106 |
|
|
|a r
|
200 |
1 |
|
|a La sensibilité aux marques
|b Texte imprimé
|e marchés sans marques, marchés à marques
|f Jean-Noël Kapferer, Gilles Laurent,...
|
205 |
|
|
|a Nouvelle édition
|
210 |
|
|
|a Paris
|c Les Éd. d'Organisation
|d impr. 1992
|
215 |
|
|
|a 1 vol. (218 p.)
|c graph.
|d 21 cm
|
225 |
0 |
|
|a Les classiques EO
|x 1140-3500
|
320 |
|
|
|a Bibliogr. p. 215-218
|
410 |
|
| |
|0 001483692
|t Les Classiques EO (Paris)
|x 1140-3500
|
606 |
|
|
|3 PPN027883558
|a Consommateurs
|x Attitude
|2 rameau
|
606 |
|
|
|3 PPN027466345
|a Consommateurs
|3 PPN02779752X
|x Attitudes
|2 rameau
|
606 |
|
|
|3 PPN027742938
|a Marques de commerce
|3 PPN027226794
|y France
|2 rameau
|
675 |
|
|
|a 65
|v Éd. 1967
|
676 |
|
|
|a 658.827
|
700 |
|
1 |
|3 PPN02694524X
|a Kapferer
|b Jean-Noël
|f 19..-....
|4 070
|
701 |
|
1 |
|3 PPN033981418
|a Laurent
|b Gilles
|f 1947-....
|c professeur de marketing
|4 070
|
801 |
|
3 |
|a FR
|b Abes
|c 20110414
|g AFNOR
|
801 |
|
3 |
|a FR
|b BN
|g AFNOR
|
801 |
|
3 |
|a FR
|b SF
|g AFNOR
|
801 |
|
1 |
|a US
|b OCLC
|g AACR2
|
801 |
|
2 |
|a FR
|b AUROC
|g AFNOR
|
801 |
|
3 |
|a FR
|b BN
|g AFNOR
|
915 |
|
|
|5 441092102:182586065
|a 0081230833
|b 0081230833
|
919 |
|
|
|5 441092102:182586065
|a 0081230833
|
930 |
|
|
|5 441092102:182586065
|b 441092102
|a 306.465 KAP
|j u
|
930 |
|
|
|5 441842201:445284048
|b 441842201
|a 658.827 KAP
|j u
|
979 |
|
|
|a IAE
|
979 |
|
|
|a LET
|
998 |
|
|
|a 277717
|