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02545nam a2200565 4500 |
| 001 |
PPN002848481 |
| 005 |
20160212032800.0 |
| 009 |
DYNIX_BUNAN_110337 |
| 010 |
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|a 2-200-21130-9
|b br.
|d 145 F
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| 020 |
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|a FR
|b 09317075
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|a FR
|b DL 93-06563
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| 035 |
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|a frBN015120347
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| 100 |
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|a 19930427d1993 m u0frey0103 ba
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| 101 |
0 |
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|a fre
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|a FR
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| 105 |
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|a a zz 00|z|
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| 106 |
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|a r
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1 |
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|a L' homme, clé du marketing
|f Pierre-André Dupuy
|g préf.de Guy Serraf
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| 210 |
|
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|a Paris
|c A. Colin
|d 1993
|e Impr. en Belgique
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| 215 |
|
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|a 227 p.
|c ill., couv. ill. en coul.
|d 24 cm
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| 225 |
0 |
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|a Communication
|e entreprises
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| 300 |
|
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|a Bibliogr. p. 221
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| 345 |
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|b 9782200211301
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| 410 |
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0 |
|3 frBN013347595
|t Collection Communication (Paris. 1991).
|x 1158-9280
|v 1993
|
| 606 |
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|3 frBN001775168
|a Marketing
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| 606 |
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|3 frBN002009044
|a Communication dans les organisations
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| 675 |
|
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|a 65
|v Éd. 1967
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| 676 |
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|a 650
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| 700 |
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1 |
|3 frBN008936791
|a Dupuy
|b Pierre-André
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| 801 |
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3 |
|a FR
|b BN
|c 20000908
|g AFNOR
|
| 960 |
|
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|3 frBN001775168
|a Action commerciale
|9 60601
|
| 960 |
|
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|3 frBN001775168
|a Commercialisation des produits
|9 60601
|
| 960 |
|
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|3 frBN001775168
|a Marchéage
|9 60601
|
| 960 |
|
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|3 frBN001775168
|a Mercatique
|9 60601
|
| 960 |
|
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|3 frBN001775168
|a Produits commerciaux
|x Commercialisation
|9 60601
|
| 960 |
|
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|3 frBN001775168
|a Stratégie commerciale
|9 60601
|
| 960 |
|
|
|3 frBN002009044
|a Communication dans l'entreprise
|9 60602
|
| 960 |
|
|
|3 frBN002009044
|a Communication dans les entreprises
|9 60602
|
| 960 |
|
|
|3 frBN002009044
|a Communication institutionnelle
|9 60602
|
| 960 |
|
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|3 frBN002009044
|a Communication interne
|9 60602
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| 960 |
|
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|3 frBN002009044
|a Communication organisationnelle
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| 960 |
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|a Organisations et communication
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|a 233778
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