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| LEADER |
01461cam a2200385 4500 |
| 001 |
PPN136927122 |
| 005 |
20230126060600.0 |
| 010 |
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|a 978-2-7440-7409-7
|b br.
|d 31 EUR
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| 035 |
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|a (OCoLC)495417212
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| 073 |
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1 |
|a 9782744074097
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| 100 |
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|a 20091002d2009 k y0frey0103 ba
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| 101 |
1 |
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|a fre
|c eng
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| 102 |
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|a FR
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| 105 |
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|a a a 001yy
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| 106 |
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|a r
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| 200 |
1 |
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|a Gestion de la relation client
|b Texte imprimé
|f Ed Peelen,... Frédéric Jallat,... Éric Stevens,... [et al.]
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| 205 |
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|a 3e édition
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| 210 |
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|a Paris
|c Pearson Education
|d cop. 2009
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| 215 |
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|a 1 vol. (X-397 p.)
|c tabl., graph., couv. ill. en coul.
|d 23 cm
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| 300 |
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|a Compléments en ligne
|u http://www.relation-client.pearson.fr
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| 304 |
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|a Adapté de la 3e éd. de "Customer relationship management"
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| 320 |
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|a Bibliogr. en fin de chapitres. Notes bibliogr. Index
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| 454 |
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|t Customer relationship management
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| 606 |
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|3 PPN137518676
|a Relations avec la clientèle
|x Gestion
|2 rameau
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| 606 |
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|3 PPN033979545
|a Relations clients-fournisseurs
|2 rameau
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| 606 |
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|3 PPN034704779
|a Marketing relationnel
|2 rameau
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| 676 |
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|a 658.812
|v 22
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| 700 |
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1 |
|3 PPN106958186
|a Peelen
|b Ed
|f 19..-....
|4 070
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| 701 |
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1 |
|3 PPN032307993
|a Jallat
|b Frédéric
|f 1961-....
|4 070
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| 701 |
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1 |
|3 PPN10695881X
|a Stevens
|b Éric
|4 070
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| 801 |
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3 |
|a FR
|b Abes
|c 20111124
|g AFNOR
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| 930 |
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|5 441092215:45179222X
|b 441092215
|a 701.4 / 7
|j g
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| 979 |
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|a IAE
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| 979 |
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|a IUTN
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| 998 |
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|a 628651
|
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