Détails bibliographiques
Auteur principal : |
Kumar Martha Joynt
(Auteur) |
Format : |
Livre |
Langue : |
anglais |
Titre complet : |
Managing the president's message : the White House communications operation / Martha Joynt Kumar |
Publié : |
Baltimore, Md. :
Johns Hopkins University Press
, 2007
|
Description matérielle : |
1 vol. (XXXII-345 p.) |
Contenu : |
Creating an effective communications operation. The communications operation of President Bill Clinton. The communications operations of President George W. Bush. White House communications advisers. The press secretary to the President. The gaggle and the daily briefing. Presidential press conferences. Managing the message |
Sujets : |
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